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August 24, 2010
Using Proper REL Links On Your Site
By Danny Brown
For some reason this keeps cropping up, and I thought I would write a small informative guide. I know one major web 2.0 property that recently added rel="dofollow" to links, and there is a massive site doing 40M+ visitors a month which last time I looked was using rel="noindex".

Rel="dofollow" Does Not Exist

It is not a valid microformat, has never been proposed as a microformat and has absolutely no reason to ever be included within the markup of a page.

As far as I am concerned the origin of "Dofollow" is the name Denis gave his plugin to remove nofollow from WordPress comments back at the beginning of 2005. No Nofollow has been around for just as long.

That means that dofollow is a product namethat has become synonymous with the movement against using nofollow links for all user generated content.

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